Our experts at Afiniti

JERRI JARMEH

Change Consultant

Jerri is a Prosci-certified change management consultant who combines behavioural science, coaching psychology, creative visual implementation and hands-on delivery experience to help organisations navigate transformation with clarity and confidence. With master’s degrees in Applied Positive Psychology and Coaching Psychology, and Psychology, she brings a distinctive blend of academic insight and practical expertise to every engagement. A member of the Association of Change Management Professionals and part of its events committee.

She believes that successful change begins with understanding how people think, feel and behave. By combining evidence-based insight with creative and practical delivery, Jerri helps turn complex transformation into experiences that people can understand, engage with and sustain.

Before moving into change management, Jerri built and led a successful creative media communications business and coaching practice. This developed her expertise in stakeholder engagement, leadership coaching, visual storytelling and end-to-end project delivery.

Alongside her interest in behavioural science, Jerri is a keen athlete. While studying for her undergraduate degree in Design and Technology, she took part in all-female white-collar boxing for charity events. Jerri lives in London with her husband and their very vocal Devon Rex cat, Odin. Outside work, she enjoys weight training, motorcycling, travelling and exploring new places, walking Odin in the woods, and reading the latest books on behavioural science. Her travels have taken her around the world for work and personally, from Japan, the desert of Wadi Rum, French Polynesia, USA and everywhere in-between.

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