Tom Dennehy

Partner, Principal Consultant

Tom is an experienced change and communications professional specialising in the design and delivery of high-profile change and communication strategies.

A certified change management practitioner and Agile project manager, Tom’s background is in creating engaging communications campaigns, and strategy development. He believes that those in change and communications have a unique opportunity within any organisation to inform and inspire its people to do great things.

Tom has worked with most of our high profile clients managing engagements and designing strategies to support organisational change.

Tom is a keen triathlete, and coaches junior cricket at his local club. His ultimate ambition is to play guitar in a rock band. His early fledgling career showed promise, but the band just grew apart… these things happen. He now just attends gigs and pretends it’s him up on stage.”

Tom’s Insights

storytelling for business change

The importance of storytelling for business change

With continual change becoming the new business norm, how do you make sure that affected people not only understand the 'what, why and how' but also get behind and support the change?
change journey

Change management tips – building the user journey

People going through business change are essentially on a voyage of discovery, help them navigate it and arrive at the desired outcomes by outlining their journey
communications tools that last

Four ways to create communications tools that last

Creating communications tools that are repeatable and sustainable, and have a life beyond the business change project.
business change newsletter

vBlog: Afiniti's top tips for creating user-generated content

Afiniti's top tips for creating user-generated content
5 tips to writing your communications strategy

Good practice reminders for writing your communications strategy

Come on, be honest, how many times have you googled ‘How to write a communications strategy’?